Metal packaging consists of metals used for packaging especially, steel and aluminum. The packaging industry finds wide spread uses in diverse applications such as food industry, health care, consumer goods and other industrial packaging applications. Packaging plays an important role in our everyday life. Metal packaging is used in applications such as cans, metal caps and closures, shipping barrels and drums, pails and fabricated boxes IBCs and metal tanks among others.
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Metal packaging offers an ideal platform that balances good economics with a premium feel, adding to the retailer value. This aspect plays an important role in beverage industry where metal packaging offers greater cubic efficiency and faster filling rates as compared to other packaging formats. The durability of metal packaging decreases the risk of product breakage along with ease of product stacking along with being lightweight and ease of handling. Economy plays a vital role and has a direct influence on the metal packaging market. Some of the key drivers of metal packaging market are, increasing requirement for convenience, rising health awareness, increasing awareness of environmental issues and recycling. Metal packaging holds an advantage over other packaging alternatives in case of environmental record. The highlight of metal packaging is the recyclability of steel and aluminum. Steel and aluminum can be recycled repeatedly without any alterations in quality or characteristics. Recycling of metal packaging also reduces the dependence on the raw material supply. The use of recycled material also reduces the energy consumption by a substantial amount. A ton of recycled steel can save up to 1.5 tons of iron and about 0.5 tons of coal, which would have been used to produce new cans. Thus with increasing environmental awareness and the recent shift towards environment friendly alternatives is expected to drive the demand for metal packaging in the next few years.
The growth of metal packaging industry might be hampered by the plastic packaging alternatives. Plastics offer high versatility for packaging applications such as food and certain beverage market. Plastics are considered to be more convenient, flexible as compared to metal packaging which may restrict the growth of the market in the near future. However, the introduction of new metal packaging products and its inherent recyclable characteristics is expected to keep the demand for metal packaging solutions on the higher side.
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Owing to the growing urbanization in Asia-Pacific region and increased disposable incomes in countries such as China, India Indonesia etc. the demand for metal packaging is anticipated to witness robust growth in these regions. North America was the dominant market for metal packaging followed by Europe and Asia Pacific. In North America, U.S was one of the largest markets for metal packaging. U.S economy has been recently recovered and has been close to pre-recession levels. Looking forward, the packaging industry in North America is expected to show robust growth in the next few years, which in turn is anticipated to drive the metal packaging market in this region. In Europe, Germany accounted for the largest market share followed by Italy, France and the U.K. The metal packaging market in North America and Europe is characterized by similar market conditions. In the Rest of the World (RoW), especially in countries such as Brazil, the market is expected to witness strong growth on account of increased urban population in this region.
Some of the major companies operating in the global metal packaging market are Crown Holdings Inc., Ball Corporation, Greif, Ardagh, Rexam, Silgan Holdings Inc. Toyo Seikan Kaisha, Bway and Henkel among others.
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